ASEAN for Business Bulletin - Second Edition, 2026

This edition covers the ASEAN Tourism Forum (ATF) 2026 in Cebu, Philippines, marking a shift from recovery to long-term tourism growth. It underscores tourism’s role in economic development and regional integration, while highlighting ASEAN’s commitment to sustainable, high-quality tourism. The bulletin also emphasises the need for stronger public-private collaboration and investment in tourism infrastructure.